xentral From tech garage to investor's darling

xentral is an ERP system for fast-growing e-commerce companies. Through its own app store with over 200 interfaces and modules, any company can build exactly the ERP system it needs for its own business. 

xentral has a great story. When we started together, xentral was called WaWision and had about 15 employees. Now, just a few years later, xentral has about 120 employees and is about to become a real alternative to SAP, has convinced investors like Frank Thelen, Christian Reber and Sequoia and is playing in the league of the big ones. Heads off to the founders! Great to be a part of this journey. Our activities include PR and content production.

What they got

  • Public Relations
  • Social Media
  • Content creation

Results

26 M reach

in 4 month

134 publications

in 4 month

Highlights

FAZ, Handelsblatt, t3n

  • Increasing¬†Brand Awareness
  • Thought Leadership
  • Expert positioning in E-Commerce
  • Expert positioning in the special interest press e-commerce and logistics
  • Storytelling
  • Content production

Tier 1 Media:

  • Handelsblatt
  • Frankfurter Allgemeine Zeitung

t3n

Expert positioning via guest articles

Frankfurter Allgemeine Zeitung

Exclusive story of the Series-A-investment

Content Creation

Video for Social Media Ads

Gruenderszene by Business Insider

Exclusive story about the new investor

Augsburger Allgemeine

Exclusive story with visit to xentral office

WELT

Storytelling

POS Technology

Expert article in retail trade press