YESCAPA PR Power in Germany
Yescapa is the leading online platform for private camper sharing in Europe. In September 2020, we have taken over all PR activities in the DACH market for startup based in France.
The goal is to further expand brand awareness and establish Yescapa as THE provider for private camper sharing in Europe. At the beginning of 2021, Yescapa took over the platform Share-a-Camper, we also took over the communication of the business news here. Our activities include storytelling, press trips and consulting for the use of the media budget.
Results
230 mio. reach
in 1 year
1,900 clippings
in 1 year
Highlights
dpa news, Tagesspiegel, JOY
- Increasing of brand awareness
- Positioning as the first point of contact for camper sharing in Europe
- Building and increasing the reputation of Yescapa within the tourism industry
- Storytelling
- Interviews
- Press trips
- High and continuous presence in the relevant tourism, lifestyle and daily media
- Agenda setting for camper sharing
Tagesspiegel
Die WELT
Field report about camper sharing with Yescapa as a result of an individual press trip
Playboy
Interview with country manager Levin Klocker about camper sharing
BILD
Overview article about camper sharing during pandemic
fvw
Abenteuer Camping
Outdoor
GEO
Cosmopolitan
Content piece about sex in camper
tz
Content piece about choosing the right vehicle